GEO and AEO explained for business owners
GEO = make your facts easy for generative engines to quote. AEO = win the answer with a clear opening and structured Q&A. Both need crawlable HTML — a JavaScript-only shell is not enough.
Practical checklist
- FAQPage JSON-LD on real questions customers ask
- Organization / LocalBusiness schema with consistent name and URL
llms.txt+ optionalllms-full.txt- robots.txt Allows AI search bots (not Cloudflare managed Disallow)
- Monthly refresh so answers stay current
MABIDO operationalizes GEO for SMBs via Global Business. Details: global-business · Machine summary: llms.txt.